One of Brighton's longest running new media companies goes international
5th September 2001
Keymedia's logo and branding for the TV phenomenon 'Pop Idol' has recently been receiving extensive exposure all around the world.
The show is the UK's most successful live entertainment show ever produced, achieving regular viewing figures of 10million.
Now Fox Broadcasting in the USA is getting ready to find and create an all new American pop star. The network has finalized plans to launch a U.S. version of the show this June, sticking closely to the original format, in which industry judges and at-home viewers select one person as the Next Big Thing.
Keymedia has also produced Pop Idol brands for other countries joining the search-for-a-star craze, including Australia, Europe and the US.
We have experience of developing brands and identities for a diverse range of clients including The Licensing Company (Royal Ascot, Cosmopolitan magazine, and Michelin) and Fremantle Media (Pop Idol, Rainbow and History of Football).
Contact
Philippa Betts
Keymedia
39/40 Old Steine
Brighton
BN1 1NH
01273 566093
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